Kiss brassiness goodbye in as little as 1 wash with John Frieda Violet Crush for Blondes Intense Purple Shampoo. The advanced, extra-strength formula cleanses while quickly neutralizing brassy tones for salon-fresh style. Crushed violet pigments absorb UV light and emit a white ...Kiss brassiness goodbye in as little as 1 wash with John Frieda Violet Crush for Blondes Intense Purple Shampoo.
The advanced, extra-strength formula cleanses while quickly neutralizing brassy tones for salon-fresh style. Crushed violet pigments absorb UV light and emit a white-blue glow, making colour-treated or highlighted blonde hair appear cooler and brighter after just 1 use of John Frieda Violet Crush for Blondes Intense Purple Shampoo. Work it into a lather in wet hair and rinse it out completely.
For best results, use with John Frieda Violet Crush for Blondes Purple Conditioner.